A hybrid model with Ocean and Rail connections from China to Europe

In the past years we have had the pleasure to work with fast growing companies who expanded their activities and volumes on a global scale. Companies like these are depending on Ocean freight for the movement of product between the continents. A leading company in the wireless speakers industry reached out to 2ThinkLogic to support their RFQ for ocean freight from China to Europe. Due to their double digit growth the company wanted to partner with an Ocean carrier who could provide scale, fast service and competitive pricing.

For this project we started with a data & requirements analysis on the current business, but more important we put a lot of effort in with the company divisions to create a proper baseline with forecasted volumes and service requirements for the next years. Fast growing companies like these are in the middle of a transition process from start-up to full scale companies with strong brands. The pressure on the supply chain is immense and 2ThinkLogic recognizes the need for solutions to support the growth.

As a result of the analysis, we identified that launch products needed an expedited service which was faster than Ocean. Therefore we introduced a hybrid model with Ocean and Rail connections from China to Europe. The advantage of this model for the customer is that they can now use different service levels based on their product needs against reasonable costs compared to expedite with airfreight.

Now we were ready to launch a full blown RFQ process which resulted in:

  • A strong partner for Ocean freight with local offices in China and Global Account management
  • A strong partner for Rail freight with local offices in China and Global Account management
  • 3 service levels
    • Ocean standard
    • Ocean fast
    • Rail fast
  • Budget saving >10%
  • Solid network & partners to support the growth

You want to learn more about this business case or the rail-ocean hybrid solution from China to Europe? Feel free to contact us and we are happy to share our experience.